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Intelligent Living Media forecasts increasing demand for social care

A report by Intelligent Living Media gives an insight into the state of the social care market and a business forecast for the future of social care.

There are 15.5 million people over 60 in the United Kingdom, which accounts for 23% of the total population. According to recent surveys, there are currently 3.2 million people in the United Kingdom who are 80 or older. By 2041, that figure is expected to more than quadruple. Therefore, care homes and homecare are an important market to consider.

The future of care homes

According to Steven Miller of Intelligent Living Media care homes are essential aspects of the United Kingdom’s economy. The type and quality of care a person receives significantly influence their well-being, health, and lifespan. Care facilities in the UK have yearly revenue of £15.9 billion and a population of 410,000 people.

Care home providers in the United Kingdom operate 11,300 facilities for the elderly. In the private sector, 95% of their beds are available to the public (both for-profit and charitable providers). Independent care providers provide most care services from local authorities.

In 2016, older people spent an average of £846 per week (almost £44,000 annually) on the care home, whereas LAs paid an average of £621 per week.

Self-funders account for 41% of residents in nursing facilities, while LA-funded patients account for 49%. Nearly all income, including pensions, is offset by state payments, even for individuals who receive LA funds. Around 10% of residents require nursing care due to a primary health issue, which the NHS covers.

As the population ages, so will the sorts of care required. Reports suggest that more than 1.5 million people aged 85 and above are expected to be in the United Kingdom by 2020. As a result, there will be a significant increase in the need for care home services.

State of the market

The care home market was valued at £7.7 billion in the UK in 2021, growing at a 1.4% yearly pace. A 1.0% annual growth rate is predicted for the industry from 2021 to 2026.

Over the last five years, the industry’s profit margins have been squeezed by low government support and rising labour costs. Operators have expressed worry during the establishment of the National Living Wage and the decline in immigration.

Recently, public engagement has lowered industry pricing to the point that NHS and local government payments per patient are substantially below the expenses of care facilities’ operational activities. As a result, the industry’s state-funded care has been subsidised by the cash earned by self-funded residents. There has been a growing number of self-funded residents in the United Kingdom over the past five years, which has helped the industry’s earnings.

Industry growth is likely to increase in the next five years by solid demand from an ageing population. Increasing income levels and growing anxiety over the amount of state spending are expected to lead to exceptional growth in the private sector. Higher care fees are expected to boost the industry’s average profit margin in the long run, while growing labour expenses are expected to limit profit margins in the medium term.

This pandemic is predicted to impede business, while workforce shortages are expected to worsen due to Britain’s withdrawal from EU membership.

Increasing Demand for Home Care

According to Intelligent Living Five million individuals in 2019 received home health care before the pandemic. By the end of 2020, this population had grown to 12 million as the coronavirus spread, and sufferers were more afraid to go out in public.

What’s behind this surge in popularity? At-home care was already on the rise when the pandemic began. In contrast to long-term care facilities or nursing homes.


According to Intelligent Living care homes are an excellent industry in the United Kingdom that cares for older adults. After the pandemic, there has been increasing demand for such services, which also skyrocketed the market and opened more business opportunities. In addition, care homes are expected to become another tool in the physician’s arsenal.

In addition, there has been a rapid demand for homecare services following the pandemic. Given the growth expected in the older population and despite current difficulties. social care can expect to see an increased demand for its services.

Albert Cook BA, MA & Fellow Charted Quality Institute Managing Director Bettal Quality Consultancy

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